RENATA MANDIĆ

2005
THE MUSEE GALLIERA, PARIS, FRANCE




NIEUW! Statements in Dutch Imagery — Exhibition

Photography by Viviane Sassen


ARTISTIC DIRECTOR HAIR AND MAKEUP






"Nieuw" has the same meaning in Old Amsterdam as it does in New Amsterdam, and can be read and percived by both nations. Therefore as a sentence read in one breath. It represents one segment on unorthodox creative concepts of a nation that is in search of stretching their boundaries, by creating many interdisciplinary hybrid concepts. The last segment being on Dutch ways in adverts, where art and commerce blend.

NIEUW Statements in Dutch Imagary converts the creative concepts, the Dutch ways in advertising adds, such as fashion photography that was specifically commisioned for Dutch Touch Paris - New York 2005. This exhibition showed contemporary photography from the Netherlands and was held in the Art Directors Club in New York City.










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